Build the largest collector car marketplace in 35 days from scratch.
Team: 1 Product Manager (me), 1 UX/UI Designer, 1 Frontend Developer, 1 Backend Developer
Within the 45 day project build included creating a brand from scratch. Since the new site was expanding the marketplace beyond classic to all collector cars and including motor in the name along with a new word combining victorious provided the mantra for our team to march on.
Of course this name also sat close to “notorious”, but the cultural zeitgeist around that word in the last 20 years (RIP Biggie) provided the appropriate dash of edge for the new platform.
Before starting the platform design, we whipped up a quick landing page to promote the new website and joint venture.
Starting from hand sketches then into wireframe revisions and then final UI design.